
The Costa del Sol has long been one of Europe’s most desirable holiday destinations. Known for its 300 days of sunshine a year, golden beaches, and a lifestyle that blends relaxation with vibrant culture, this region continues to attract millions of visitors annually.
In 2025, more travelers than ever are choosing holiday apartment rental Costa del Sol as their preferred way to stay. Compared to hotels, apartments offer greater flexibility, affordability, and comfort, making them the top choice for families, couples, digital nomads, and long-term visitors alike.
This guide explores why apartment rentals are so popular, highlights the best destinations, examines what features to look for, and shares practical tips for booking your stay. Whether you want a luxury penthouse in Marbella or a budget-friendly apartment in Fuengirola, this article will help you find the perfect option for your holiday.
Why Choose a Holiday Apartment Rental in Costa del Sol?
Choosing an apartment instead of a hotel opens up a different kind of holiday experience. Here’s why more people are making the switch:
- More Space and Privacy – Apartments offer separate bedrooms, living rooms, and kitchens, providing comfort and independence.
- Better Value for Money – Especially for longer stays or families, an apartment is usually more cost-effective than multiple hotel rooms.
- Flexibility – Cook your own meals, enjoy your own schedule, and avoid hotel restrictions.
- Local Lifestyle – Staying in a residential neighborhood allows you to experience Spanish life more authentically.
- Work-Friendly – With reliable WiFi, many apartments cater to digital nomads and remote workers.
In short, a holiday apartment rental Costa del Sol combines the convenience of home with the excitement of being abroad.
Top Destinations in Costa del Sol for Holiday Rentals
The Costa del Sol stretches across more than 150 kilometers of coastline, and each town offers a different flavor of Spanish living. Here are the top spots to consider:
Marbella
Marbella is the jewel of the Costa del Sol, famous for luxury and glamour. Holiday apartments here often include sea views, modern designs, and easy access to Puerto Banús. Perfect for travelers who enjoy upscale dining, shopping, and nightlife.
Málaga
As the region’s cultural hub, Málaga offers a vibrant city experience. Holiday apartments in the city center put you close to museums, galleries, tapas bars, and a lively nightlife. Great for couples and city lovers.
Mijas
Set in the hills overlooking the coast, Mijas is a family-friendly destination with charm and tranquility. Apartments here often come with pools and gardens, making them perfect for long-term stays.
Estepona
Estepona offers a mix of modern apartments and traditional Spanish charm. Known for its flowers, markets, and beaches, it provides a quieter alternative to Marbella without compromising on beauty.
Fuengirola
For those looking for affordability and convenience, Fuengirola is ideal. It’s lively, well-connected by train, and offers plenty of budget-friendly apartments close to the beach.
Types of Holiday Apartment Rentals Available
No matter your budget or style, you’ll find plenty of choices in Costa del Sol:
- Beachfront Apartments – Just steps from the sand with unbeatable sea views.
- Luxury Penthouses – Rooftop pools, terraces, and top-end amenities.
- Family-Friendly Apartments – Multi-bedroom options with pools and playgrounds.
- Budget-Friendly Rentals – Affordable, central apartments with good facilities.
- Long-Term Holiday Rentals – Fully equipped apartments for digital nomads or retirees planning extended stays.
This variety ensures there’s something for everyone, whether you’re looking for a short break or a season-long retreat.
Key Features to Look for in 2025
Travel trends in 2025 show that guests expect more from their rentals. Here are the features worth prioritizing:
- High-Speed Internet – Essential for streaming, remote work, and staying connected.
- Air Conditioning – A must for hot summer months.
- Fully Equipped Kitchens – Save money and enjoy home-cooked meals.
- Pools and Facilities – Shared pools, gyms, or spas add extra comfort.
- Eco-Friendly Design – Solar panels, recycling, and sustainable practices are increasingly valued.
- Location Convenience – Consider walking distance to shops, beaches, and transport.
The right features can make the difference between a good stay and a great one.
How Much Does a Holiday Apartment Rental Cost in Costa del Sol?
One of the biggest advantages of holiday apartment rentals is the wide range of price points. Here’s what you can expect in 2025:
- Luxury rentals – €250–€500 per night in Marbella and Puerto Banús.
- Mid-range rentals – €100–€200 per night in Málaga or Estepona.
- Budget rentals – €50–€100 per night in Fuengirola or Mijas.
Seasonal price trends:
- Summer (June–August): Peak demand with the highest rates.
- Winter (November–March): Lower rates, ideal for retirees and long stays.
- Spring/Autumn: Mild weather with balanced prices.
Extra costs: Don’t forget cleaning fees, deposits, or utility charges for extended stays.
Tip: Booking early and outside peak weeks can save you a significant amount.
Best Holiday Apartment Rental Picks for 2025
Here are a few examples of what you might find in different areas:
- Marbella Luxury Penthouse – Rooftop terrace, sea views, and private pool.
- Málaga City Loft – Walking distance to museums and nightlife.
- Estepona Beachfront Apartment – Direct beach access and modern design.
- Mijas Family Apartment – Spacious with community pool and gardens.
- Fuengirola Budget Rental – Central location, perfect for short stays.
Each of these represents the variety and quality available in the Costa del Sol rental market.
Booking Tips for Stress-Free Rentals
With so many choices, booking the right apartment can feel overwhelming. Here’s how to make it simple:
- Use Trusted Agencies – Work with reliable local experts.
- Book Direct When Possible – Agencies like Vivi Homes often offer better rates and personal service.
- Read Reviews Carefully – Verified feedback helps avoid unpleasant surprises.
- Check the Fine Print – Understand cancellation policies, check-in times, and additional fees.
- Get Insurance – Protect your trip from unexpected changes.
These steps will ensure a smooth booking and enjoyable stay.
Why Choose Vivi Homes for Your Holiday Apartment Rental
If you want peace of mind, working with Vivi Homes is one of the best decisions you can make. Here’s why:
- Local Knowledge – Vivi Homes knows the Costa del Sol inside out.
- Verified Listings – Every apartment is checked for quality and reliability.
- Transparent Pricing – No hidden charges or unexpected costs.
- Personal Support – Assistance in English and Spanish for stress-free communication.
By choosing Vivi Homes, you’re not just renting an apartment—you’re gaining a trusted partner to help you enjoy your holiday.
The Bottom Line for Costa del Sol Rentals
Booking a holiday apartment rental Costa del Sol is the ideal way to enjoy everything this region has to offer. From Marbella’s luxury lifestyle to Málaga’s culture and Mijas’ family-friendly charm, there’s an option for every traveler in 2025.
Holiday apartments provide more space, flexibility, and value compared to hotels, while offering the comforts of home in one of Spain’s most beautiful regions. By booking smartly and working with trusted local agencies, you can enjoy a stress-free holiday that fits your needs perfectly.
Looking for the perfect holiday apartment rental Costa del Sol? Browse Vivi Homes’ exclusive listings today and book your ideal 2025 stay with confidence.